In a Wall Street Journal survey of nearly 900 executives, 92% said soft skills were equally important or more important than technical skills. But 89% said they have a very or somewhat difficult time finding people with the requisite attributes.
You have 3 options to reach certification with BCRTechEd
Students have the flexibility to switch between options
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1. Describe Basic Communication Principles
1.1 Identify professional communication skills
May include differentiating between professional and unprofessional behaviors; recognizing a professional email address; cultivating an appropriate social media presence including profile information, posts, photos, and videos; describing professional time-management skills including punctuality, attendance, and notification.
1.2 Identify effective verbal, nonverbal, and listening skillsMay include basic delivery standards such as facing the audience or speaker and making eye contact; communicating a message or feedback through nonverbal methods; moderating intonation, rate, tone, volume, and enunciation; keeping your attention on the message; deferring judgment.
2. Plan for Effective Communication
2.1 Analyze the effect of the audience on a messageMay include identifying the audience data required to craft an effective message; analyzing audience demographics such as age, education, gender, marital status, race, religion, and other statistical factors by which population is measured.
2.2 Analyze the effect of the environment on a messageMay include in-person vs. remote, audience size, room size, available equipment.
2.3 Given a communication scenario, identify the specific purposeMay include identifying the primary message you need to deliver; distinguishing between informative, persuasive, and motivational messages, differentiating between ethical, emotional, and logical persuasion.EXAM OBJECTIVESProfessional Communication
2.4 Given a communication scenario, address ethical and legal issuesMay include defining and identifying issues related to accessibility, attribution, bias-free communication, confidentiality, copyright, trademark, and plagiarism; responding to requests for data, identifying biased communicationterminology, ensuring that presentations and documents comply with accessibility standards, removing personal information from presentations and documents.
2.5 Given a business scenario, select the most appropriate communication mediumMay include verbal messages such as face-to-face discussions, phone calls, and voice messages; written messages such as emails, text messages, business letters, job applications, resumes, and meeting agendas and minutes; visual messages such as PowerPoint presentations and videos; business-related social media messages using services such as Facebook, Instagram, LinkedIn, and Twitter.
2.6 Effectively outline and summarize your messageMay include creating a complete and concise outline; outlining messages; summarizing your planned message.
3. Apply Best Practices for Creating Business Deliverables3.1 Assemble accurate business communication deliverables
May include creating business communications such as business letters, meeting agendas, meeting minutes, and resumes from components; analyzing the effectiveness of different forms of business communications; using spelling and grammar tools.
3.2 Apply visual design standards to business communicationsMay include identifying design principles of business communications suchas balance, proximity, alignment, repetition, contrast, space, rule of thirds, font choice, color choice, and white space; distinguishing among effective and ineffective visual designs for common forms of business communications such as presentation slides, email messages, and documents.
3.3 Identify effective uses of data visualization to present complex informationMay include types of data visualization such as graphs, charts, plots, and infographics; accurate visual representation of data; interpreting the message of a data visualization graphic.
4. Deliver Your Message
4.1 Describe the variables involved in delivering an effective message
May include personal presentation such as attire and hygiene; environmenta lvariables such as location, physical space, technology, and formality; and issues such as regional language variations, imprecise language, jargon, context, and perceptions.
4.2 Identify methods of adapting a message based on audience feedbackMay include direct feedback; indirect feedback such as body language.
5. Receive Communications
5.1 Given a business communication, restate the key points of the message
May include identifying the primary goal of a specific communication; summarizing verbal or written messages.
5.2 Given a message, identify appropriate responses or clarifying questions
May include responding to and clarifying messages.
6. Analyze Communication Scenarios
6.1 Analyze important factors of obtaining employment
May include identifying common mistakes made by interviewers and applicants, distinguishing between appropriate and inappropriate job application documents.
6.2 Analyze expressions of and responses to feedback
May include giving constructive criticism, receiving constructive and destructive criticism, seeking feedback, setting and clarifying expectations, and modeling correct behavior as a feedback method.
6.3 Analyze communication etiquette within a business hierarchyMay include communications with supervisors, peers, and subordinates; collaborating with a group.
6.4 Given a customer service request, identify the problem, solution, and appropriate action
May include identifying and restating the problem, identifying the customer’s desired solution and the available solutions, and interfacing with team members and customers
Recommended 1 credit for college education in communications.
8 Weeks Instructor Supported - $275 (includes test voucher + retake)
Self paced - $75 (Course Only)
CSB Voucher + Retake - $100
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